How do we work?

Before we start: the audit

Everything starts with knowing where you stand. We ask ChatGPT, Gemini, Perplexity, Claude and Google 40 real questions that customers in your sector would ask, and give you a report with what we found: whether you are mentioned and recommended, in what position, against which competitors, how you are described and which sources they use.

It is an in-depth piece of work and it has a cost, which we set out beforehand in a tailored proposal with no commitment. Once accepted, you will receive your report within 5 working days at most.

If you then decide not to go ahead, the report is yours: you can use it on your own or with whoever you prefer. It is written to be understood without help, with the questions we asked, the answers we got and what we suggest doing first.

The five steps

1. Within 5 working days at most

   01 · We measure

   We ask ChatGPT, Gemini, Perplexity, Claude and Google what your customer would ask, and look at what they say about your brand, where they rank you and which sources they use. You get your audit with your AI visibility score.

2. Week 2

   02 · We design your strategy

   With the audit in hand, we define where you want to be: which questions you should show up in, how you want to be described and against which competitors. From there we design a digital marketing plan built around you, with clear priorities.

3. Months 1 and 2

   03 · We put things in order

   We tidy up your information so it is clear and consistent everywhere: your website, your Google Business Profile, your profiles and the platforms where people look for you.

4. Months 2 to 4

   04 · We get you talked about

   We get you talked about in leading media, guides and platforms, because that is what AI reads to decide who to recommend.

5. Every month

   05 · We measure again

   Every month we repeat the questions and show you how your presence is growing, with a clear report and a meeting to adjust the strategy.

Timings are indicative and depend on each brand's starting point.

What you can expect

The first signs usually appear from the third month. Nobody controls what AI answers: we guarantee the work and an honest measurement, not a position.

We work in an initial 4-month cycle, the time the work needs to start showing results. At the end of the cycle we measure again with the same questions and compare with the starting point. After that, the collaboration continues month by month.

What you receive each month

• Your updated score, compared with the previous month and with the starting point.
• A clear report of what has been done.
• A meeting to go through it with you and adjust the strategy.

What we do not do

• We do not promise positions or recommendations.
• We do not buy mentions or links.
• We do not publish anything in your brand's name without your approval.

What we need from you

• A contact person who knows the brand well.
• Access to the website so we can make the agreed changes.
• Some time at the start to tell us what sets you apart and who you are aiming at.

Where to see it in brief

The five steps are explained briefly in the “How we work” section of the home page.

Frequently asked questions

Does the audit have a cost?

Yes. It is an in-depth piece of work: 40 questions put to five systems, analysed one by one. Before we start we send you a tailored proposal with no commitment and, once accepted, you will receive your report within 5 working days at most.

Do you guarantee that AI will recommend my brand?

No, and nobody can honestly do so. AI systems belong to third parties and change frequently. We guarantee the work and an honest measurement, not a position.

When do results show?

The first signs usually appear from the third month. It depends on where the brand stands at the start and on how competitive the sector is.

What happens when the initial cycle ends?

We measure again with the same questions, compare with the starting point and, if you want to carry on, the collaboration continues month by month.